Acumin is a leading Information and Security Recruitment company has been a loyal Contentplus client since 2007. Speaking to Head of Marketing, Gemma Paterson, we find out why Acumin chose the Contentplus service and how it has enhanced their online offerings for both clients and candidates.
Selecting Contentplus as leaders within the industry, Gemma explains how their high quality journalists have provided Acumin with continuous daily content on specialist topics and how this has greatly assisted their search engine optimisation.
Benefiting from regular articles and blog posts, Acumin has seamlessly integrated the Contentplus service into their online channels to provide both candidates and clients with the resources they need to keep up with the market. With the ability to feed the content to their website and social media channels, Acumin has also uses the information for their newsletters mail-outs and receiving positive feedback from their readers.
By providing regular, up-to-date information on the Risk Management industry, Contentplus has provided a constant momentum of fresh content and has encouraged people to visit and explore the Acumin website. Choosing to integrate the material with in-house contributions, Gemma expresses how the service has provided them with the resources they need to overcome the time and cost limitations which face small businesses.
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