Breaking industry news feeds

Featuring news articles on your website is a great way of attracting more visitors and keeping them engaged on your site for longer. And because Google and other search engines reward websites that offer value to visitors in their page rankings, news articles should form part of your search and content strategy.

Finding facts, information and news has always been at the heart of the internet. Users don't just want specific news; they need it and expect it. By publishing this information specifically for your target audience, you can ensure they will interact with your website and your brand, and view your related products.

Longer and better

Readers today are interested in more than just what has happened ‐ they are searching for information on why a newsworthy event happened and what it means to them. At ContentPlus we can write longer news pieces that go into more detail about the context of a news event. Because we draw on many years' experience of writing across various sectors, our writers are able to offer you breaking industry news with an edge that will benefit your readership.

Credibility and trust

By publishing in-depth news articles on your website, you are showing your customer base that you are at the forefront of industry developments. And unlike typo-ridden copy that is published everywhere on the internet, with ContentPlus you can be sure that copy is written to high standards and with your audience in mind.

Wide application

Breaking news articles can play a key role in your social media strategy. By linking to relevant articles from your Facebook page or Twitter feed, followers feel they get something from being connected to you and will be more likely to engage with your brand. Recent research shows that people are unlikely to continue following companies on social media if they do not feel they get anything from the experience, whereas those that are highly engaged with active brands, tend to spend more money with them. Can there be a better incentive for providing them with quality content?

Years of experience

We have been around for a while and have helped many clients get their content strategy off the ground. This means that we have experience of providing breaking industry news in most sectors and with that comes an extensive network of sources and excellent writers ‐ many of them specialists at providing content for small businesses.